President and Chief Executive Officer Jimmy Ralph today unveiled a bold rebrand of Retail Business Development, one of the nation’s fastest growing third-party labor (3PL) assisted retail sales companies. The firm is now known as SalesMakers, Inc.
The ambitious effort, which included development of a new message strategy, logo, website, corporate video and other promotional tools, was developed in collaboration with the firm’s branding agency of record, Pyper Young.
“The timing of the rebrand is perfect as we extend our national platform. We’re an evolving, twelve-year-old company, and the no-holds-barred SalesMakers name sets in motion great momentum to carry us forward.” He adds, “Our people, our system and the solutions we offer are focused solely on building the bottom line for our clients, and we now have a strong, energetic, modern and engaging brand that showcases that.”
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